design

HYPO
Creative Workshop
since 1988

The Art of Vision

Each project is a ‘journey’ to discover new boundaries, new challenges, but it is also sharing with the wishes of customers and their expectations. The goal is to capture the customer’s unexpressed worlds, integrate his message with our own cultural background and provide the final target with an emotion.

professional SKILLS

Corporate Design

Editorial & web

Packaging & Labels

Set design

interior design

promo & events

The Most Important Thing
In Communication
Is Hearing What Isn't Said

WORK flow

Intuition

quick listening, immediate connection with the customer's needs and the final target

Tuning

immediate connection with the spirit of the work and the customer's point of view

Multitasking

to finalize a project we can integrate copywriting, photo shooting, video taking or a set construction

Taste

wide-ranging interpretation of the project, based on music, art, cinema and design culture

Fluency

realization time conditions choices and production process. Same quality, faster results

Logic

the creative process is always linked to a logic consequentiality and not to a personal sensation

Paolo
Ippolito

Each work comes out of the studio is a legacy that carries within itself the stories, the encounters, the memories of a life spent browsing among the objects, the signs, the colors every corner of the world has offered me.

Visual

The Art of Vision

The project is a solution but also an opening towards unknown relationships

capable of broadening the visions and increasing the ‘visible’.

My Clients over the Years

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